IMPACT EVERY DAY
Northwestern Medicine is consistently recognized as one of America's Best Hospitals, providing world-class, innovative and breakthrough care to their patients. They strive to better the lives of those they touch, and make every day feel everyday again. That's how Northwestern Medicine brings it all close to home and makes an #ImpactEveryDay.
Launching in Fall 2015, this campaign was a huge undertaking and total creative team effort at LC. I wrote numerous headlines and copy for TV, Print, OOH, Radio and Social most of which can be seen here. It would be insane to pick out every little thing I wrote, so I'll save you from that and leave you with some radio.